The What & The How

At work we have the concept of the “what” and the “how”. The “what” is the intention, the “how” is the actual action or steps to be taken to achieve the “what”.

Watching TV is pretty clear that political journalists let politicians get away with just stating the “what” and the “how” is just ether in the air, never noticed or mentioned.

The “what” is the easy bit, the “how” is where the true challenges lie.

As always the devil is in the detail.